Google My Business Profile Optimisation for Cosmetic Clinics & Nurses
When someone searches for a “cosmetic clinic near me” or asks Google for “nurse injector Sydney,” your Google Business Profile (formerly Google My Business) is the first impression. Over 78% of local mobile searches result in an in-person visit or call within 24 hours, but only clinics with optimised, up-to-date profiles appear in Google’s 3-Pack—the prime map and search spot that drives the vast majority of bookings.
If your profile is outdated, incomplete, or poorly optimised, you’re handing new patients to better-prepared competitors even if you offer better service.
Why Google My Business Optimisation is Essential for Cosmetic Clinics
Australia has seen a 44% increase in Google “near me” searches for cosmetic, beauty, and skin clinics in the past year. Clinics appearing in the top map pack receive 5x more website visits and calls than those stuck below—making your local profile as important as your website itself.
GMB is often the deciding factor for ready-to-book patients who compare reviews, business details, and before-and-after images directly from Google search—sometimes without ever visiting your site.
GMB is often the deciding factor for ready-to-book patients who compare reviews, business details, and before-and-after images directly from Google search—sometimes without ever visiting your site.
How We Help Your Clinic Stand Out Locally
We transform and manage your Google My Business profile so you own the local spotlight—driving real bookings, calls, and walk-ins from patients nearby. Our optimisation is specifically designed for the regulatory, branding, and compliance needs of Australian cosmetic clinics and nurse injectors.
You focus on treatments and client care. We make sure you’re always found—and always look your best on Google.
Our Google My Business Optimisation Services
Detailed Profile Setup & Audit
We review and complete every detail—address, categories, hours, service descriptions, compliant before/after media, appointment links, and practitioner credentials.
Photo & Media Enhancement
We upload high-quality, professional images and videos: clinic exteriors/interiors, treatment rooms, practitioner headshots, and compliant before-and-afters.
Service & Treatment Optimisation
Each service is listed and described in compliance with TGA/AHPRA guidelines, using terms and language that patients search for in your local area.
Review Management & Automation
We set up systems to consistently request patient reviews post-appointment, monitor responses, and reply to every review professionally—boosting your credibility and rankings.
Google Posts & Update Scheduling
We publish regular business updates, promotions, new treatments, events, and COVID policies—keeping your clinic visible and Google signals fresh.
Spam & Competitor Defence
We actively monitor for fake reviews, listing hijacks, or policy violations—and advise or act quickly to protect your profile.
Performance Tracking & Insights
You get monthly reports detailing views, calls, website clicks, review activity, and ranking progress within your suburb and city.
Local SEO Cross-Optimisation
We ensure your GMB profile matches and supports your website, directory listings, and social channels—maximising all local SEO signals Australia-wide.
Why Choose Us?
Step 1
Deep Regulatory Understanding
Our team knows the ins and outs of AHPRA, TGA, and local advertising policy, so your GMB profile never risks takedown or suspension.
Step 2
Tailored for Local Suburbs & Competitiveness
We target the specific queries and treatment terms your local patients use, ensuring your clinic stands out against other Sydney and Australian practices.
Step 3
Continuous Monitoring & Growth
Your GMB isn’t “set and forget.” We check, update, and optimise monthly, adapting to competitor moves or new Google features.
Results You Can Expect
Appear in Google’s local 3-Pack for your most lucrative treatments and suburbs
Dramatic increase in website visits, calls, and direct booking actions
Positive review growth and a stronger online reputation
More walk-ins and inquiries from genuine, location-based prospects
Ongoing visibility and protection from negative SEO tactics
Frequently Asked Questions
Most clinics see increased calls and visits within the first 30 days, with rankings and leads improving month-on-month.
We audit, correct, and enhance your existing listing—removing errors, adding missing details, and boosting all ranking signals.
Yes. We specialise in appeals, reinstatements, and spam defence for Australian healthcare businesses.
Yes. We reply to reviews (good or bad), guide your team on best practices, and automate post-visit requests where possible.
Absolutely. A strong, optimised GMB profile lifts your whole online presence and Google rewards consistency.